Privacy Policy

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Last Updated Oct. 21, 2013:

NOWCastSA (the "Company") has a commitment to privacy, and we take your privacy concerns seriously. This is why we have created this Privacy Policy to let you know what information we collect when you visit our site, why we collect it, and how it is used. By using this Web site, you consent to the data practices and privacy guidelines for the Company’s Web site at (the "Site").

NOWCastSA collects and stores Personally Identifiable Information such as your name, address, e-mail address, etc. What information we collect and store depends on the page you are visiting and the services you elect to participate in. We use this information to operate our services, provide you with the highest quality services, offer you opportunities we think will be of interest, and better tailor the content you see on our Site. This information is not shared with anyone outside of the Company except as provided for in this Privacy Policy. More specifics on the information we collect are outlined within this policy.

This privacy policy is subject to change. If the policy is revised, a notice will be placed in the Privacy Policy section of our Web site. Users may also receive an e-mail outlining changes. Users of NOWCastSA may view the privacy policy, including any revisions, by clicking on the "Privacy Policy" link on the home page of If the changes represent a material departure from our current policy or materially affect users' rights and obligations, if feasible, the changes will be posted on this page 30 days in advance of their effective date.

What Information does the Company collect?

The information we gather falls into two categories: (1) information voluntarily supplied by users to the Site through optional registration; and (2) tracking information gathered as users navigate through the Site. 

"Personal Information" means any information that may be used to identify an individual, including, but not limited to, first and last name, home or other physical address, an email address, phone number, or other contact information. In a few areas on our Site and online customer support tools, we ask you to provide Personal Information that will enable us to enhance your use of the Site or for purposes such as facilitating correspondence with you or registering your entitlement to access certain special features of the Site. It is always your choice whether or not to provide that Personal Information. If you choose not to provide requested Personal Information, you may not be able to use certain features of the Site.

When you sign up for a free NOWCastSA user account or to receive our e-mail news alerts, we will send you a validation e-mail message. We may collect other personal information when you provide feedback, comments, engage in chat, message boards, interactive forums or participate in surveys, or if you contact us offline.

If you wish to forward an article to a friend, we will ask that you provide your friend's name and e-mail address. While we may collect statistics on which articles are forwarded, we do not sell, rent, or market your friend's personal information, and retain the information only as long as necessary to provide this service.

The Company also collects and logs information automatically through the use of electronic tools that may be transparent to you, such as your IP address, the name and location of your Internet Service Provider, the type and version of your browser, the length of time that you stay on the Site, search queries, your click-stream data, the location that referred you to our Site, and the average number of pages viewed. If you visit another Web site prior to browsing, that Web site might place personally identifiable information within a URL, which may be logged by us. Your IP address is the identifier assigned to your particular computer when you access the Internet. Depending on how you connect to the Internet, your IP address may always be the same, or it may change each time you access the Internet. Note that logging your IP address does not in and of itself provide us with your name, e-mail address or home or work address. We use this log information for systems administration and troubleshooting purposes and may also use it to gather general demographic information about you such as your general location and your Internet Service Provider. In order to better provide our services to you and to develop member profiles that enable us to focus our site, services and content on your interests, we may correlate this log information with other information about you, such as your registration information or subscription records.

Most standard Web browsers contain a feature called "cookies," which allow a Web site to place information about a user's visit to that Web site in a small data text file that is stored on the user's computer. Our use of cookie technology will likely be transparent to you and is used to recognize you and hold information from one visit to the next in an effort to increase your ease of use of our Site and to allow us to better understand how people use our site through click-stream analysis. For example, cookies are used to store your member name and password, sparing you from having to re-enter that information each time you visit. You can turn the cookies feature off by using your browser preference options, but doing so may limit your access to our Site and may prevent you from registration.

Some of the Company’s third party content providers also may place a cookie on the user's computer. If a user chooses to monitor or restrict cookies that are placed on his computer, the user can determine the Web site that is attempting to place a cookie. Those cookies are controlled by the content provider, and users should refer to that provider's privacy policy for further information regarding its use of cookies.

How does the Company use Personal Information?

With the exception of information you choose to include in your public profile or other contributed content, the Personal Information you provide will be kept confidential and used to support your customer relationship with the Company.

Periodically, we may send you information about our various products and services, or other products and services we feel may be of interest to you. These mailings may be sent electronically or in physical form. Only the Company (or agents or contractors working on behalf of the Company and under confidentiality agreements) will send you these mailings. If you do not want to receive such mailings, simply tell us when you give us your Personal Information. Or, at any time you can easily opt-out of receiving further marketing from the Company by updating the information in your personal profile or contacting us and requesting to have your name removed from our marketing lists. In addition, with respect to mailings sent via email, you may also click the "unsubscribe" link in the email to have your email address removed from our marketing list. All requests to unsubscribe will be handled in a prompt and efficient manner and in accordance with applicable law.

Updating Your Personal Information

To update any of your personal information or to change any of your marketing preferences, you may either update your personal information through the Site by logging in and accessing the “Profile Settings” area under “Account Options,” or contact us at

Use of aggregated information

In order to describe our services to prospective partners, funders and others, we may use your Personally Identifiable Information to create a compiled, aggregate view of our audience and usage patterns. We use Aggregated Information to operate our services and to better understand our audience as we develop new content and services. Aggregated Information may also be shared with third parties we contract with to provide content and services on our Site as well as funders so that they can better understand our audience. For example, we might disclose that a certain percentage of our users are female or within a certain age range or live within a cluster of zip codes.

Information Sharing and Disclosure to Third Parties

Agents or contractors of the Company may have access to your Personal Information for the purpose of performing services on behalf of the Company. All such agents or contractors who have access to your Personal Information are required to keep the information confidential and not use it for any other purpose than to carry out the services they are performing for the Company or as otherwise required by law. 

Except as set forth above, the Company does not rent, sell or share Personal Information it collects about you to or with third parties. Personal Information collected from you is only used to provide you with the Company products and services and to comply with any requirements of law. The Company or its agents or contractors may disclose Personal Information if required to do so by law or in the good faith belief that such action is necessary to: (1) conform to the edicts of the law or comply with legal process; (2) protect and defend the rights or property of the Company or its agents or contractors; or (3) act in urgent circumstances to protect the personal safety of users of the Company, its Web sites or the public. 

Security of Your Information

Any online payment transactions occurring on the Site will be secured using industry standard encryption technology (e.g., Secure Sockets Layer).

You are solely responsible for maintaining the secrecy of your passwords or any account information. Please be careful and responsible whenever you’re online. If you post Personal Information online that is accessible to the public, you may receive unsolicited messages from other parties in return. While we strive to protect your Personal Information, the Company does not ensure or warrant the security of any information you transmit to us, and you do so at your own risk. 

Third-Party Sites

Please be aware that other Web sites that may be accessed through our site may collect personally identifiable information about you. This Privacy Policy does not cover the information practices of those third-party Web sites linked to our Site. 

Children’s Privacy

This Site is not intended for or directed to persons under the age of 13. Any persons who provides their information to the Company through the account login page for new customers or any other part of the Site represents to the Company that they are 13 years of age or older. 

International users

If you are an international user, by using our Site or by registering for any of its services, you agree that the Company may collect, use and transfer your personal information as described in this privacy policy, including transfers outside the country where you live. If you reside in a country in the European Union or other jurisdiction that provides access rights under law, you may access your personal information or have it corrected or updated by going to your account information page and personally updating the information in accordance with applicable law by contacting us. In some jurisdictions, you may be charged a reasonable fee for access to information.

Your Consent to this Privacy Policy

By using this Site, you agree to this Privacy Policy. This is our entire and exclusive Privacy Policy and it supersedes any earlier version. We may change this Privacy Policy by posting a new version of this Privacy Policy on this Site, and it is your responsibility to review this page periodically. When we do change the policy, we will also revise the "last updated" date at the Privacy Policy. Your continued use of this Site constitutes your agreement to this Privacy Policy and any updates. 

Contacting the Company

For questions or comments regarding this Privacy Policy, please contact us at:

600 Soledad, 6th Floor
San Antonio, TX 78205



If you have questions or comments concerning our Terms of Service, please contact us.

Last Updated Oct. 21, 2013.